Portfolio
Challenge
To develop a collateral piece that to aid in the long-term fundraising campaign – $5 million for the Arizona Broadcasters Association Foundation.
Idea
Create an engaging and timely lifestyle magazine that communicates the worthwhile statewide community programs that are supported by the ABA Foundation. Branded The INFORMER, this semi-annual publication included human-interest articles, high-impact images and lively commentary on the issues facing the broadcasting industry.
Impact
The magazine has raised broad awareness for both the ABA and its foundation and has begun to “open doors” to potential donors.
Barclay Communications is committed to understanding the clients’ ultimate goal: to profitability grow their business. To this end, we have a process two decades in the making that not only achieves that goal but takes it one step further. Three steps: discovering you value, crafting your message and reaching your customer, are paired with a dedication to service, timeliness, and respect for your budget and resources.
As brand champions for you, we will keep your business top of mind at both regional and national levels. Take a look for yourself and see how Barclay has championed past clients.
Top of mind. Bottom Line. And everything in between. Choose Barclay Communications when success matters.
Meet Wendy Helle
Professional Side
Wendy has been in the accounting and financial arena for over 25 years. She joined Barclay Communications a year…
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