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It’s clear by that shocking statistic something must be done – and soon. Launched in spring 2010 by Lift Up America, the Arizona Hunger Campaign endeavors to collect 5 million pounds of food throughout the Valley. In order to accomplish that goal, they called upon Barclay Communications to create program identity and launch a broad-based awareness campaign.
We couldn’t have been more proud on launch day, outside U.S. Airway Center, when Lift Up America founder Dave Hannah, Honorary Campaign Chairman Jerry Colangelo and Campaign Director Russ Dickey were flanked on stage by an All-Star lineup of big-hearted sports heroes including Kurt Warner, Luis Gonzalez, Larry Fitzgerald, Steve Kerr and Anne Meyers-Drysdale, who voluntarily offered their support to the campaign.
Addressing one of our core values of serving the community, Barclay performed this work on a pro-bono basis.
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